Black Friday's the name of the Friday following Thanksgiving in the USA. It's a day where retailers offer big sales on their products. They often open earlier and close later too. Amazon introduced Black Friday sales in 2010 and since then it's become more popular across the UK.
Best Black Friday. Ever.
See you in 2024. Black Friday may be over, but we’ve still got unmissable offers all year long on phones, SIMs, tablets, and more. And don’t forget to check out this year’s Christmas Sale.
![](/offers/black-friday-deals/_jcr_content/root/container/container/primarycontainer_cop_1909981859/secondarycontainer/item1/image_1964705751.coreimg.png/1699527523120/1690x1690-bf-banner.png)
Christmas Sale
With great offers on SIMs and tablets, and incredible savings on iPhone 15, Galaxy S23 and Pixel 8, this is the Best. Christmas. Ever.
![](/offers/black-friday-deals/_jcr_content/root/container/container/primarycontainer_162/secondarycontainer/item0/battenbergcontainer/item1/image.coreimg.jpeg/1700664773392/864x430-black-friday-page-christmas.jpeg)
Why choose Three?
Based on analysis by Ookla® of Speedtest Intelligence® data for Q1-Q2 2024. Ookla trademarks used under license and reprinted with permission.
Frequently asked questions
There are lots of explanations on how Black Friday got its name. Most refer to the Friday after Thanksgiving in the USA. Some say the name came from the heavy vehicle and pedestrian traffic that happens on the day. And others say that it was because of the increase in workers calling in sick to get a 4-day weekend. But now, it's more commonly associated with big sales and offers.
Black Friday normally officially ends at midnight on Black Friday itself. But some offers may continue over the weekend and into Cyber Monday, which is the Monday immediately following Black Friday.
Our Black Friday deals are now over until 2024, but you can check out our incredible Christmas Sale offers.
Cyber Monday happens on the Monday after Black Friday. Although Black Friday deals are now available online, it started out as an in-store promotion. Cyber Monday was created to encourage people to buy deals online too. And was the day dedicated to online only deals following Thanksgiving.