#TalkMoreThanFootball

This matchday, pay with a chat!

Put rivalries aside and enjoy a free cab ride. 

Ahead of the Chelsea vs Tottenham match on Thursday 3rd April, we’re giving away free cab rides to Stamford Bridge.

Head to West Brompton station from 5PM and talk about more than just the game. 

2/3 football fans struggle with their mental health.

So with Samaritans, we’re creating a safe space to talk in black cabs. 

Person stepping out of a black cab with "chat" posted on the side of the cab and the samaritans logo

Following Vinnie Jones’ team talk to the nation last year, #TalkMoreThanFootball returns in 2025, encouraging football fans across the UK to open up about how they are feeling.

New research released revealed that two-thirds (64%) of football fans struggle with their mental health, with almost half (42%) turning to an unlikely source of support - taxi drivers. So we’ve teamed up with Samaritans and Chelsea FC, to provide mental health training to black cab drivers across London, to help provide a safe space for fans to have a conversation.

To celebrate this, we will be offering free cab rides to the Chelsea vs Tottenham match at Stamford Bridge on Wednesday April 3rd , but under one condition... you talk about more than just the game!

#TalkMoreThanFootball encourages more meaningful conversations and serves as a poignant reminder to reach out to a mate and start a conversation. 

Training room

Hear from Vinnie Jones as he takes you through his mental health playbook. Learn simple tactics and skills on how to open up about your mental health and support those struggling around you.

Support Samaritans

Every 90 minutes – the length of a football match – someone in the UK and Ireland dies by suicide. But talking saves lives and Samaritans’ volunteers are there for anyone struggling to cope, day or night. You can help Samaritans continue to be there for anyone who is going through a difficult time.

Donating £10 could help save a life.

Call 116 123

If you’re struggling to cope, talk to friends, family or Samaritans. You can call Samaritans free any time from any phone.

"Shame can be a huge barrier when it comes to mental health, particularly for men of my generation, as we just didn't talk about these things. That's why being open with my son about mental health is really important. We have a very open relationship and it's important that my son knows that he can speak to me about his feelings."
Ian - Samaritans caller

"Breaking the silence and the stigma is just so important. Having a conversation really does have the power to save someone’s life. I would encourage anyone who’s struggling not to feel ashamed because it’s OK not to be OK. There is support out there if you feel able to reach out for it. – Sarah, Samaritans supporter."
Sarah - Samaritans Volunteer